work / PRJ_009 作
Muki
A mobile-first activewear brand whose lookbooks had to load instantly on the devices most customers used.
- platform
- Shopify
- sector
- Activewear
- timeline
- 8 weeks
- live
- [to confirm]
Brief
A fashion-forward activewear brand whose audience was overwhelmingly on phones, and whose visual lookbooks were the slowest thing on the site. The brief was to keep the imagery without the weight.
Build
Rebuilt image delivery and reworked navigation around touch gestures, so browsing large editorial sets felt closer to a native app than a website while staying fast on mobile connections.
Scope: mobile optimisation, speed tuning, visual design.
Result
[DRAFT — the live site published no measurements for this project, only a one-word label. Replace with real outcomes before launch: Core Web Vitals on mobile, bounce rate, or conversion by device. Do not publish this section until the numbers are verified.]
services used 業